Strategic partner. Actual builder.
15 years enterprise experience, now helping founders ship products that actually work. Strategy, design, development, analytics - I handle it all.
Trusted by Fortune 500 teams and startup founders
I help founders build products people actually want
You know that gap between having a great idea and having a working product that customers love? That's where I live.
After 15 years building products at enterprise companies and in complex technical environments, I learned something important: founders don't need 100-slide strategy decks. They need someone who can figure out what to build, then actually build it with them.
I'm not here to tell you what to do and leave. I'm here to be your product partner - strategizing on Monday, shipping features by Friday, and making sure we can measure if it's actually working.
Think of me as the experienced co-founder you can hire for a few months. I'll help you build your product, set up your analytics, find your market fit, and make sure you're never stuck when I leave.
What I actually do
Build Products End-to-End
Strategy, design, development, and shipping. From zero to revenue in 90 days. No handoffs, no delays - just working software and real customer feedback.
AI/ML Product Strategy
Partner on AI product strategy, roadmaps, and technical architecture. Guide teams on what to build and how to build it.
Operationalize AI
Implement prompt engineering frameworks, LLM integration, and evaluation methods so your team can ship AI features confidently.
Leadership & GTM
Guide leadership on product-market fit, go-to-market execution, and team building. Strategic partner who understands the business.
PM Infrastructure
Build customer research frameworks, agile processes, and metrics systems that enable your organization to scale product development.
What founders hire me for
Simple process, real results
Discover the real problem
Not what you think you need to build. What will actually move your business forward. We'll talk to users, look at data (if you have any), and map out the quickest path to value.
Build and ship fast
No endless planning. We build, launch, and learn. Using the best tools for your situation - sometimes that's no-code, sometimes it's frameworks, whatever gets us to real users fastest.
Measure and iterate
Now we have data. What are people actually doing? What features do they ignore? What makes them stick around? We'll know exactly what to build next.
You own everything
Every strategy doc, all the code, every dashboard, complete documentation. You'll never be stuck when our engagement ends. That's the point.
Why founders choose me
I deliver the whole thing
Strategy, design, development, analytics - I handle it all. You don't need to hire three different people.
I ship every week
Not in three months. Not after endless planning. Every week, something real gets better.
You'll know what's working
No more guessing. Simple dashboards that answer: Are people using this? Do they like it? Is it driving growth?
You're never stuck
Everything documented. All tools transferred. You can run without me - that's the point.
Real problems, real solutions
Healthcare
They came to me with an idea. I helped them figure out what the business actually was, built everything digital they needed, and launched with them. Brand, website, systems, compliance - everything from zero to revenue in 90 days.
Financial Services
They had years of data and a vague 'we need AI' mandate. I figured out what would actually be useful, designed the product, built prototypes to prove it worked, then shipped a compliant platform.
Education Technology
Founder knew they were 'better' but couldn't explain why. I analyzed 12 competitors, identified their unique value, repositioned the entire product around it.
Public Sector
30,000 digital resources - completely unsearchable. I built an AI chatbot that guides users to exactly what they need.
Nonprofit
20 years of data in silos. I unified it, created dashboards, automated processes. First time they could see their impact in real-time.
Social Impact
Amazing work, zero visibility. I developed their GTM strategy from scratch. Donations increased 280% in 8 months.
Common questions
Got a product challenge? Let's solve it.
Tell me where you're stuck. I read every email personally and usually respond within 24 hours. No sales team, no automation - just me.
Quick question? Sometimes a 15-minute call can save weeks of building the wrong thing.
Email Me
Quick response guaranteed
Drop me a line about your product challenge. I personally read and respond to every email.
Send EmailSchedule a Call
15-30 minute chat
Sometimes a quick conversation can save weeks of going in the wrong direction.
Book a TimeBased in NYC, working with founders everywhere. Let's build something people actually want.
Get insights from a product advisor
Weekly thoughts on building products, what's working in the market, and real stories from the founders I work with.
Opinions & Conditions
My weekly Substack where I share what I'm seeing, what's working, and what founders should actually focus on.
What you get from someone who:
Or read past issues at opinionsandconditions.substack.com