Julie Yingst

Strategy meets execution

15 years building AI platforms, websites, and content for companies that want to look like they know what they're doing.

Product Executive • Ghostwriter • Designer

Services

Three ways I can help

Whether you need strategic leadership, polished content, or a professional web presence—I've got you.

Product Leadership

Fractional CPO and strategic consulting for AI/ML products. I help you figure out what to build and how to ship it.

  • Product strategy & roadmaps
  • AI/ML integration guidance
  • Team building & processes

Ghostwriting

LinkedIn posts, blogs, and thought leadership that sounds like you—because I take the time to learn your voice.

  • LinkedIn content
  • Blog posts & articles
  • Case studies & newsletters

Website Design

Professional sites that make you look like you mean business. Design, copy, and development—all included.

  • Custom design & branding
  • Copywriting included
  • Squarespace, Wix, custom code

About

The short version

I spent 15 years building AI and personalization platforms at companies like UBS and American Express—leading global teams, shipping products used by thousands, and learning what actually works (and what doesn't) at scale.

Now I help founders and executives who need someone who can think strategically and execute. I'm not here to hand you a deck and disappear. I'm here to build with you.

I also write. If you need LinkedIn posts, blog articles, or thought leadership that sounds like you (not like ChatGPT), I can help with that too. Same goes for websites—I design and build professional sites that make you look like you know what you're doing.

Based in Brooklyn. Usually accompanied by a corgi named Babka.

15+
Years Experience
UBS
Global Head of Product
AmEx
AI & Personalization
6000+
Users Served

Work

What I've built

A few examples of real problems I've solved—some recent, some from my enterprise days.

Healthcare Startup

Took a founder from idea to revenue in 90 days. Brand, website, systems, compliance—everything from zero.

0→1Full StackHealthcare

Financial Services AI Platform

Built an AI recommendation engine serving 6,000+ financial advisors. 15% engagement lift, 3-4 hours saved per advisor.

AI/MLEnterpriseFintech

EdTech Positioning

Founder knew they were better but couldn't explain why. Analyzed 12 competitors, repositioned the entire product.

StrategyEdTechGTM

Nonprofit Data Unification

20 years of data in silos. Unified it, created dashboards, automated processes. First time they could see impact in real-time.

DataNonprofitAnalytics

FAQ

Common questions

Let's work together

Tell me what you're working on. I read every email and usually respond within 24 hours.